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Website Content Planning – Starting Out Organized

Posted March 21st, 2010 in Web Design Articles by Stephen Hockman

I came across an article from SmashMagazine.com that brought up an interesting topic of website website design that many inexperienced studios skip – Website Content Planning.

So many articles explain how to design interfaces, design graphics and deal with clients. But one step in the Web development process is often skipped over or forgotten altogether: content planning. Sometimes called information architecture, or IA planning, this step doesn’t find a home easily in many people’s workflow. But rushing on to programming and pushing pixels makes for content that looks shoehorned rather than fully integrated and will only require late-game revisions

Before you even start to design a website you have to plan the content structure. So many of us design too fast. You need to make so many decisions before working on a visual wireframe or pixel-based mockup. If you start designing before understanding the breadth and depth of the content that your website will contain, you’ll inevitably have to cram stuff into places that it doesn’t fit.

Building a website is like telling a good story. It starts with a cohesive outline and clear plot. No matter how fantastic your website looks or works, eventually someone will read it. Someone will have to navigate it. Truly great websites pay attention to content and organization. There’s no way to fake that late in the game. Greatness comes from a solid plan.

If you’re a website designer, you owe it to yourself to read the Full Article Here.

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